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Monday
May072012

Speaker Spotlight: Dawn-Marie Gray, CVS Senior Marketing Manager

Dawn-Marie Gray is veteran brand strategist with nearly 20 years of integrated marketing communications experience, Dawn-Marie Gray joined CVS/pharmacy in January 2010 as a Senior Marketing Manager focused on multicultural consumers. In this role, Dawn-Marie collaborates with key stakeholders across the enterprise to influence national media campaigns and prioritize investments; achieve greater resonance with diverse audiences through support of brand relevant community initiatives; and drive revenue by growing share of wallet from Asian, Black and Hispanic consumers. 

 In addition to developing business strategies for both Front Store and Pharmacy marketing programs targeting multicultural consumers, Dawn-Marie manages the CVS/pharmacy To Your Health community program which is designed to address health disparities and access to care issues that negatively impact communities of color by offering free preventive services including health screenings for adults 18 years and older. In 2011, the program operates in 8 key US markets and Puerto Rico. 

Prior to joining CVS/pharmacy, Dawn-Marie served as Director of Marketing for the ad*itive – a full service multicultural marketing and communications firm – with a mission to improve, strengthen or positively alter the state of client business. As brand steward for several global organizations including Volkswagen, Colgate, KFC, Ultra Sheen, Coca-Cola and Timberland, she created and activated dynamic experiential marketing programs enabling the brands to successfully intersect with the right consumers, at the right time and in the right places.  

A native of Washington, DC, Dawn-Marie received her Bachelor of Arts Degree in Broadcast Journalism from Howard University’s School of Communications. Currently residing in Providence, RI, she is an avid reader who enjoys exercising, watching movies, relaxing with family and friends and attending professional sporting events.

Dawn-Marie is a featured panelist at Blogging While Brown 2012 in Philadelphia, PA June 1-2 at the Chemical Heritage Foundation. Her panel "Urgent Issues Affecting People of Color from HIV to Hazing" is sponsored by Uniworld Multi-Cultural Marketing Group. 

Regular registration for Blogging While Brown ends today. Don't miss out on our 5th annual conference. Register today!

Friday
May042012

Speaker Spotlight: Adria Richards, Business Tech Consultant


Adria Richards is a Business Technology Consultant who solves business problems with technology solutions. An industry veteran, Adria’s passion for cutting-edge technologies has led her to partner with some of the largest companies in the business including Dell, Motorola, John Deere and Zendesk. Since launching her consulting firm in 2006, Adria has been recognized as a trusted voice in her field and has been called on by several media outlets including The Rachel Maddow Show, NPR, Computerworld, The Associate Press, Inc.com, Black Enterprise and The Pioneer Press.


Adria’s mission — to make technology accessible —has kept her in demand as a speaker at blogging and technology conferences across the country including O'Reilly's Web 2.0, SXSW, Blogher, Blogging While Brown, Black Enterprise Entrepreneurs Conference, Blogworld, Wordcamp and private speaking engagements with companies and organizations.


A great feature on Adria's blog, ButYoureAGirl.com, is the monthly list of Upcoming Tech Events around the country. You can follow Adria on twitter @adriarichards

Adria is a featured speaker at Blogging While Brown 2012, June 1-2 in Philadelphia at the Chemical Heritage Foundation. She will be joined by Luvvie Ajayi and Scott Hanselman for a thought the thought provoking panel "Your Personal Brand: It actually IS all about you!" The trio will discuss how they developed three very different, very distinct, but demonstrably effective personal brands online.

Regular registration for Blogging While Brown 2012 ends May 7th. Register today!

Thursday
May032012

Speaker Spotlight: Afrobella

Patrice Grell Yursik is a Trinidadian writer who currently lives in downtown Chicago. In August 2006, she created Afrobella.com, a blog to fill a void that existed in print and online media - a continual celebration of natural hair and women all shades of beautiful. Afrobella readers are enlightening and entertaining, intelligent and glamorous, friendly, fabulous and fun. If you love the skin that you're in and the beautiful natural texture of your hair, if you enjoy learning about different cultures and listening to eclectic music, if you have an obsession with makeup and fashion and all things fabulous -- then this is the blog for you.

Afrobella has been featured in Essence, Ebony, Glamour, People Style Watch, Allure.com, the Trinidad Guardian, Trinidad Newsday and Fast Company. 

Patrice Yursik has contributed writing to Essence, Newsweek.com, Jane.com and Ebony.com, and was one of the initial contributors to Italian Vogue’s Vogue Black. 

She has been featured in full page print advertising campaigns for hair care brand Crème of Nature – these ads have run in every major African American magazine from Essence and Ebony to Sister to Sister and Hype Hair. She has participated in online advertising campaigns for cosmetics brands Urban Decay and Lancôme, and hosted events for brands including the Huetiful hair steamer, Design Essentials and Carol's Daughter. 

In 2011 Afrobella partnered with MAC Cosmetics to create her own custom lipgloss called "All Of My Purple Life," part of the Bloggers' Obsession collection (which debuted on June 21, 2011). Her lipgloss sold out in a week was re-released, and then sold out again in another week. To promote the lipgloss, she created a Tumblr blog where fans of All Of My Purple Life could submit their photos.  Currently there is a fan-created petition calling for the color’s return.

Afrobella is currently on Ebony Magazine’s Power 100 list, alongside the likes of Jay-Z, Oprah and the Obamas. Afrobella.com is one of few blogs in the Black Weblog Awards Hall of Fame, and to date Afrobella has won more than ten online awards, ranging from Glam’s Best in Beauty Award to Best Writing in a Blog from the Black Weblog Awards. 

Afrobella is on The Root’s list of 20 Black Bloggers You Should Know, Black Enterprise’s list of 20 of the Blogosphere’s Best, For Harriet’s list of 45 must follow Tumblr blogs, and on Mike Street’s list of top 10 African Americans to follow on Pinterest. Afrobella is on the Signature 99 list of top beauty and fashion bloggers in the world.

Afrobella is a featured panelists at Blogging While Brown 2012, June 1-2 in Philadelphia at the Chemical Heritage Foundation. Her panel, Next Level Sister Bloggers sponsored by BlogHer, will discuss how bloggers can become entrepreneurs by building a solid brand on and offline.

Regular registration for Blogging While Brown 2012 ends May 7th. Register today!

Wednesday
May022012

Speaker Spotlight: Jimmy Hammock, International President of Phi Beta Sigma

Jimmy Hammock of Morristown, Tennessee, was elected International President of Phi Beta Sigma Fraternity, Inc. July 9, 2009, during the 95th International Conclave in New Orleans, LA. Prior to being elected to the organization’s top post, Hammock served in various leadership capacities including, Southeastern Regional Director, International Treasurer, and International First Vice President.

The Hammock administration’s goal is to make Phi Beta Sigma synonymous with community service under the theme “Changing Lives Through Service.” “I’m a living witness that we can make a great impact in the lives of communities and individuals because my life was changed dramatically because of the committed service of one person,” shares Hammock.

Hammock, a native of Fordyce, Arkansas, retired from ArvinMeritor, formerly Rockwell International, as Materials Manager after 29 years of service. He graduated from the University of Arkansas at Pine Bluff (UAPB) with a degree in Business Administration. Prior to attending UAPB, he attended J.E. Wallace High School in Fordyce, and received a full four-year academic scholarship to UAPB.

Hammock is married to Vicki Hammock, former educator and member of Zeta Phi Beta Sorority, Inc., and they have a son, Andre, who is also a member of Phi Beta Sigma Fraternity.

President Hammock is a featured panelist at Blogging While Brown 2012 in Philadelphia, PA June 1-2 at the Chemical Heritage Foundation. His panel "Urgent Issues Affecting People of Color from HIV to Hazing" is sponsored by Uniworld Multi-Cultural Marketing Group. 

Regular registration for Blogging While Brown ends May 7th. Register today!

Tuesday
May012012

Black Enterprise Celebrates 2012 Black Blogger Month

Click here for more details & to RSVP.

 


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